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Tag Archives: Invalid traffic

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Your Professional New Year’s Resolutions for 2023

Lead GenerationBy Oxford BioChronJanuary 15, 2023Leave a comment

Your Professional New Year’s Resolutions for 2023 Here’s your professional New Year’s resolution: Create and build a data driven lead generation pipe using continuous visitor validation to improve your digital marketing spend, and thus lower your CAC. And now you might think: “Yeah, great idea! But, how do I know this will ever going to…

The most complete step-by-step guide to prevent lead generation fraud and more

The Most Complete Step-by-Step Guide to Prevent Lead Generation Fraud and More

Fraud Detection, Lead ScoringBy Oxford BioChronMay 4, 2021Leave a comment

The Most Complete Step-by-Step Guide to Prevent Lead Generation Fraud and More Lead generation fraud has become a more and more common problem up to a level where it seriously hurts businesses. In general, fraud in the lead generation industry can be split into two major groups: Click fraud. Invalid traffic arriving at your landing…

Fight Digital Fraud with Oxford BioChronometrics
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